Another Broken Egg Cafe

History of Another Broken Egg Cafe

Launched in 1996, Another Broken Egg Cafe® has become a dining sensation sweeping across the nation. The concept's well-known popularity is directly attributed to a universally appealing menu of fresh, nutritious dishes that 'Foodies' can indulge in every day. Driven by attention to detail - the upscale cafe offers guests the opportunity to 'feel like you're on vacation' at any time in an inviting atmosphere of casual elegance.

Another Broken Egg Cafe isn't your typical breakfast, brunch, or lunch restaurant. Our passion is delivering uncompromising, southern-inspired culinary innovation and "craveably" delicious dishes. On our menu, you will find chef-inspired, breakfast, brunch, and lunch dishes as well as hand-crafted cocktails, spiked cold brews, mimosas and a full bar.

BROAD APPEAL FOR ALL AGES

Like others in the Daytime Cafe Category, Another Broken Egg Cafe® appeals very favorably to the older guest base who enjoys dining out for breakfast, brunch and lunch.

But, unlike other concepts in the category that are having to spend considerable time and money revamping their menus and decor to attract Millennials, a recent research study confirmed that the unique menu, atmosphere and food quality at Another Broken Egg Cafe® is equally appealing to this younger guest base. This ensures Another Broken Egg of America Franchising, LLC is well-positioned for growth in the years ahead.

Menu

Our menu consists of a variety of items to accommodate several dayparts. In addition to a wide variety of breakfast items, we also offer sandwiches, soups, salads, gumbo, jambalaya, chicken and waffles, shrimp and grits, and more.

ALCOHOL OFFERS SOME OF THE HIGHEST MARGINS IN THE INDUSTRY

As the largest national daytime cafe brand that serves alcohol at all of our locations, the cocktail menu at Another Broken Egg Cafe features a wide variety of hand-crafted options, including our award-winning ABE Famous Infused Bloody Mary and our Orange Mimosa. Both are available by the glass or by the pitcher. Alcohol offers some of the highest margins in the food-service industry, with bloody marys, mimosas and spike coffees being the most commonly associated cocktails served with brunch. In 2024, alcohol sales attributed to 11.5% of total sales for the system.

OUR NATIONAL FOOTPRINT

Another Broken Egg Cafe currently has 105 locations across 17 states. In addition, we have over 100 commitments for future cafes over the next few years.

WHY PARTNER WITH ANOTHER BROKEN EGG CAFE?

Upon joining Another Broken Egg Cafe, franchisees benefit from professional support in all capacities including site buildout, manager and employee training, operational procedures implementation, menu development and strategic marketing initiatives including national marketing campaigns and a myriad of local café marketing programs and resources.

BENEFITS OF THE BRAND

• Proven business model and support system in place.
• A financially stable brand, with impressive AUVs.
• Another Broken Egg of America Franchising, LLC leads by example operating 40 corporate cafes.
• A powerful and loyal guest base that gives us glowing reviews.
• A system dominated by multi-cafe owners.
• Proven and experienced executive leadership team.
• Chef-inspired menus with uncomplicated, turnkey recipes. No professional chef required.
• Flexible model offering additional revenue streams including catering and third-party delivery.
• High percentage of revenue from beverage and alcohol sales.
• Tremendous marketing support and resources.
• Impressive technology used in training and operations.